Austin-based aDealio Raises $1M and Launches New Business Listings Product for SMBs

 

Austin-based aDealio Raises $1M and Launches New Business Listings Product for SMBsOver 700 businesses create Business Listings in the first two weeks – Investors include star lineup including CRV, Benjamin Ling, Michael Tanne, Angus Davis, Jim Armstrong, Ed Roman and others.

Founded in early 2010 by Ryan Koonce, aDealio is a marketing super-center for SMB’s and National Brands that want to reach local consumers. aDealio is currently offering 5 products: Business Listings, Coupons, Limited-Time Promotions (aka “Daily Deals” or “Flash Sales”), Email Marketing and Loyalty Programs.

“Most SMB marketing providers are just parasites,” says Koonce. “We’re changing all that by putting the business in the drivers seat – even though sometimes we have to teach them how to drive.”

The new Business Listing feature lets businesses create a presence on the aDealio site, where they can add Limited-Time Promotions, Coupons, Reviews and Loyalty Programs. Listing a business and adding coupons is currently free, some fees apply to featured promotions and loyalty programs.

aDealio operates local sites in Atlanta, Austin, Dallas, Houston and San Francisco and is in the process of launching 20 more. In addition to its database of over 5 million aDealio subscribers, the Company also has “deal” distribution partnerships with Facebook, Yahoo and Tippr, as well as a national travel vertical at http://travel.adealio.com.

Businesses can request their listing today by visiting http://www.aDealio.com/business.

Koonce is no stranger to startups. In 1997 he co-founded SocialNet with Reid Hoffman (of LinkedIn fame), and subsequently founded Sequoia-backed Popular Media, which helped big brands with viral marketing in the pre-Facebook era.

As for launching a tech business in Austin Koonce says, “It’s not Silicon Valley, but it’s a great place to run an Internet start-up… and it’s a short flight to San Francisco if needed”

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