MP3 Subscription Service is the Internet's Most Popular
"During the past year -- in which pirated music has been freely available on the Internet -- EMusic has been steadily growing its paid subscriber base," said Gene Hoffman, CEO of EMusic.com. "Our success in attracting paying subscribers is a testament to the fact that consumers are willing to pay for music services that offer value and flexibility. It also demonstrates the tremendous potential for this business.
"We've learned a great deal over the past 12 months," said Hoffman. "Our subscribers are passionate about music and have strong opinions about what online music should offer. Avid music fans want the ability to listen to a lot of music, not only from mainstream artists, but also from new artists that they have discovered through the service. They also seek content that is hard or impossible to find on CDs - such as unique recordings, rare live material, and releases that are rare or out-of-print. They also want to be able to listen to it in their cars, on their portable MP3 players, on CDs and on multiple computers. We think our early success in this new market is a result of addressing the needs of these avid fans.
EMusic Delivers Key Subscription Features
Among the primary features that consumers want in a music subscription service are the ability to burn CDs, and the ability to listen to songs on portable devices. The research also found that guaranteed file quality, guaranteed virus free music files and guaranteed high-speed transfer connection were the primary features that consumers would be willing to pay for in a subscription service. EMusic is the only music service currently delivering on these requirements. EMusic offers:
· Unlimited downloads for a low monthly fee
EMusic has been one of the pioneers in the digital distribution of music. The company was the first to sell MP3s from established artists when it launched in 1998. Two years later, EMusic became the first company to launch a downloadable music subscription service. Unlike other service that offer tracks from unsigned artists, EMusic's service features catalog and new releases from many of the world's premier independent labels. Over 50 percent of the revenue generated though EMusic is paid to recording artists and songwriters.
EMusic is now offering a free 30-day trial to its MP3 music service at http://www.emusic.com.
Any forward-looking statements contained in this release involve a number
of uncertainties, risks and other factors which may cause the actual results,
performance or achievements expressed or implied by such forward-looking
statements to materially differ. Factors that could cause actual events
or results to differ materially include, among others, those set forth
in the Company's S.E.C. reports. EMusic undertakes no obligation to update
publicly or revise any forward-looking statements.
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