Neomar Announces Formation of Enterprise Advisory Board

Enterprise and wireless leaders to discuss real-world wireless enterprise application integration strategies

August 1, 2002

SAN FRANCISCO - August 1, 2002 - Neomar, Inc., a leading developer of mobile enterprise infrastructure software, today announced the creation of its an advisory board consisting of enterprise IT leaders and wireless industry experts. The Neomar Enterprise Advisory Board will provide guidance on extending enterprise applications to the mobile workforce, both at a strategic and tactical level. By establishing the advisory board, the company is strengthening its relationship and communication with a representative group of large enterprise customers across a broad spectrum of industries who have deployed Neomar's mobile deployment platform for key business applications.

Member companies represent global organizations spanning a broad range of industries including banking and finance, consumer products, manufacturing, technology, and telecommunications. Advisory board participants are recognized industry leaders. Each individual is a senior management decision maker responsible for applying innovative computing technologies to increase productivity, strengthen customer service and promote greater employee satisfaction within large enterprise organizations. Each organization participating in the advisory board currently employs Neomar products to mobilize key business applications in their organization, like their existing customer relationship management, sales force automation, and business intelligence systems.

Members invited to this inaugural meeting include Gene Fountain, Coca Cola Fountain; Ken Jaffe, MetLife Investors; Steve Krom, Cingular Wireless; Sam Phillips, Bank Of America; Lars Rabbe, Redback Networks.

"We view our relationships with customers as a two-way partnership," said W. R. "Butch" Winters, president and CEO of Neomar. "With this advisory board representing a cross-section of our enterprise customers, we will learn more about the real-world technical and business challenges that our customers face to increase productivity and reduce expenses by mobilizing existing applications. We will be better prepared to address those opportunities by helping our customers deploy these business-critical applications on mobile devices with confidence."

Neomar and the Enterprise Advisory Board participants will cover topics ranging from wireless security to the return on investment of mobile deployments. Participants will also discuss new wireless enterprise application integration solutions from Neomar, which will allow application developers to take advantage more easily of Neomar's Real Mobility™ platform features, combining the best of thin client browsing technology with smart client offline functionality.

About Neomar
Neomar, an enterprise software developer, enables Fortune 1000 firms to mobilize key business processes by providing wireless access to corporate applications and data for their employees and customers. Neomar-enabled solutions extend the range and increase the ROI of applications such as customer relationship management, business intelligence, and corporate portals by equipping users with ubiquitous, real-time access to these applications and their data. The company's Real Mobility™ platform moves the mobile experience beyond browsing to offer instant access to the most current application information, in spite of the limitations of wireless networks. Neomar customers include Credit Suisse First Boston (CSFB), Xerox (XRX), JPMorgan Chase (JPM), MetLife (MET), Bank of America (BAC) and other organizations whose employees, customers or partners require wireless access to corporate applications and data. Neomar partners with premier systems integrators, wireless carriers and technology companies to bring a full suite of wireless solutions to business customers. Neomar's partners include 724 Solutions (SVNX), Aether Systems (AETH), Bell Mobility, Cingular Wireless, EarthLink (ELNK), Electronic Data Systems (EDS), Handspring (HAND), IBM Global Services (IBM), MCI Skytel (MCIT), MDSI Mobile Data Solutions, Inc. (MDSI), Motient Corp. (MTNT), Palm, Inc. (PALM), Research In Motion Limited (RIM), and Siebel (SEBL). Neomar, a privately held company based in San Francisco, California, was founded in July 1999. For more information, please call 415-403-7300 or visit

Neomar is a registered trademark of Neomar, Inc. The Neomar logo and Real Mobility are trademarks of Neomar, Inc., with registration pending. All other products, brand names, or company names are trademarks or registered trademarks of their respective companies.

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